Knowledge of CRM
Every time a customer gets engaged in a negotiation or a sales discussion, customer needs
additional information to make a well-informed decision. This translates to a follow up task
against the lead, that needs to be recorded
and diligently tracked to closure. For a follow up to happen, its critical that the details
of the Customer such as the name, contact details, email ids, preferred channel to contact
etc are known and stored in GOT CRM. This
will also lead to subsequent follow ups till the lead is converted to a deal.