Why product management?
Comes up pretty often, even from experienced business people. One reason is that product
management encompasses
A wide-ranging area of responsibilities. Indeed, the role itself means very different
things in different organizations.
Here is the most concise response we’ve come up with for the “Why product management?”
Product management is the practice of strategically driving the development, market
launch, and continual support and improvement of a company’s products.
GOT CRM introducing the product to the marketplace,learning via data analysis and
soliciting direct feedback from users, what works, what doesn’t, and what to add.
Working with the relevant teams to incorporate this feedback into future iterations of
the product.
GOT CRM process a workflow system, which includes a set of tasks to be performed at
various stages, with well defined roles and responsilbilites of the user involved and
with clear entry and exit criteria for each stage of
the workflow.